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Uzbekistan biggest newspaper, Gazeta focus on Plogging and Erik Ahlström

“The cleanest cities are not where people clean the most, but where they litter the least.” Founder of plogging Erik Ahlström on litter as a new normal, community clean-ups and leading by example

Plogging, picking up litter while running, was invented in Sweden in 2016. Its founder, Erik Ahlström, spoke with Gazeta about how a simple habit became a global movement and why picking up “someone else’s” litter should never be a cause for shame….

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